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Book Review: The Key

Just after writing a book review on "The Secret", Dr. Joe Vitale and his publisher sent me a pre-published version of their new book "The Key" for review.  Perhaps this is the law of attraction at work?

The Key is based around the concept of The Law of Attraction and what Dr. Joe Vitale feels is the single most important element in attracting your desires. 

Have you watched The Secret and wondered why you can't manifest your desires by simply thinking about it? This book believes that it has the answers to this roadblock, through giving techniques on how to "get clear" and break through your old belief system. 

Who is Joe Vitale?

If you've watched the movie "The Secret", you'll know Joe Vitale as the guy who says "This is like having the universe as your catalog.."  If you're curious, you can see his picture here.

From his published background, Joe Vitale, who was once homeless, is now a multi-millionaire most likely due to book/product sales.

This is what his website says about Dr. Vitale:

Besides being one of the five top marketing specialists in the world today, and the world’s first hypnotic writer, Joe is also a certified hypnotherapist, a certified metaphysical practitioner, a certified Chi Kung healer, and an ordained minister. He also holds a doctorate degree in Metaphysical Science and another doctorate degree in Marketing. He is also a proud member of the National Speakers Association.

What are the main points made by the book?

  • The reason why people aren't manifesting their desires is because of their subconscious limiting beliefs.  The book goes through several "clearing" techniques to help you break through and start attracting your desires.
  • Manifesting your desires requires inspired action despite what other books or programs say.  

What I liked?

  • Even though Joe Vitale played a part in The Secret, he disagrees about not needing "action" to meet your goals/desires.  In fact, he goes into a whole chapter about how "inspired" action is needed and how you should react quickly when you do get an inspired thought.
  • I enjoyed the chapter on showing gratitude for what you already have to help manifest your desires.  For me, the simple act of being thankful can change a negative mood to a good one instantly.

What I didn’t like?

  • The one thing that really stands out is that Joe Vitale plugs his other books/programs/websites not just once or twice, but throughout the book.  This, in my mind, cheapens the book and makes the book seem more like a marketing gimmick rather than an authoritative book.
  • The second part of the book on clearing techniques needs more detail.  There are some techniques that are simple which are mostly self explanatory.  However, the other techniques that involve pressing various pressure points are not clearly explained.

Final Thoughts:

  • Dr. Joe Vitale may have meant well with this book, but the blatant "plugs" to his other products really turned me off. 
  • I will say however that it's an easy read and I may even use some of the clearing techniques suggested. 

Want a free copy?

Do you believe in the "Law of Attraction"?  If so, and you practice this law on a regular basis, email me with your success stories.  From the entries I will pick a random winner who will receive a new copy of the book "The Key".

If you would like to read more articles like this, you can sign up for my free newsletter service below (we will not spam you).

FT About the author: FT is the founder and editor of Million Dollar Journey (est. 2006). Through various financial strategies outlined on this site, he grew his net worth from $200,000 in 2006 to $1,000,000 by 2014. You can read more about him here.

{ 6 comments… add one }
  • The Financial Blogger November 14, 2007, 9:17 am

    Hum… sounds like Kyosaki’s story (being homelesss, bla bla bla and then being rich through their books or really through their method?)

    Nonetheless, I do apply this “positive approach” in my daily life. I never though it would make a ton of books though! I simple started to think positively because I though it was less energy consuming! When you are concern about something, you are consuming yourself into negative feeling. Not good for health (creates stress) and not good for mental health as well!

  • DrewP November 16, 2007, 11:25 pm

    The USA does not have nearly as much social mobility as we do in Canada. They really celebrate their sports heroes and their successful businesspeople because of this. In Canada, it’s easier for people who started with nothing to get an education and get ahead into higher socio-economic classes if that is what we want (within reason).

    In my opinion, this is why we seem to get so much of this reverse snobbery from American sources. For me, reverse snobbery is when, people who were essentially born with a silver spoon in their mouth tell people that they “made it” from “rags to riches” when they really didn’t. They make it seem that they started with nothing and now have it all…. When that’s not usually the whole truth. Trump, Kiyosaki, Robbins, Tracy and others all make it seem that they were really down on their luck at one time and that it was their will power and mindset (which they are willing to sell to you in the form of books, tapes, and seminars) that got them past everything. Not to undermine their accomplishments, but I don’t think any of them lived on KD and weiners for four years while working a low paying retail job in a city with double digit unemployment. These guys went from average to better.

    And… in my opinion as an addict of these motivational speakers and purveyors of “millionaire mindsets”… Brian Tracy is the only one with any value or real substance to his seminars. Does anyone else have a favourite?

  • Trek Bass April 20, 2009, 10:47 pm

    “Dr” Joe Vitale

    The Texas Penal Code (Section 32.52) prohibits the use of fraudulent or substandard degrees “in a written or oral advertisement or other promotion of a business; or with the intent to: obtain employment; obtain a license or certificate to practice a trade, profession, or occupation; obtain a promotion, a compensation or other benefit, or an increase in compensation or other benefit, in employment or in the practice of a trade, profession, or occupation; obtain admission to an educational program in this state; or gain a position in government with authority over another person, regardless of whether the actor receives compensation for the position.” Violation of this law is a Class B misdemeanor.

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